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Case Study 4: Price Comparison Tool - Retail Startup


● Goal: Allow customers to compare prices and shop on mobile devices.

● Method: Create a price comparison tool to boost customer loyalty and revenues.


"Our customers wanted to shop locally online in one place... it was a game changer with COVID." - Co-Founder of retail startup


● Determined the optimal UI/UX for price comparison and necessary e-commerce system integrations.

● Collaborated with clients to understand product presentation requirements.

● Built and rolled out the tool on iOS, Android, and Web.

● Provided client training on tool usage.


● Increased product impressions by customers by 50%.

● Lifted client revenues by 40%.

● Grew each client's customer base by an average of 30%.


Odutayo Group effectively helps clients use modern technology to enhance customer interactions and increase satisfaction.

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